Web Business by Ken Burbary

Found another great video. This is none other than Forrester’s social media guru Charlene Li talking about the concepts in her new book Groundswell.

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Groundswell: Winning in a World Transformed by Social Technologies - Charlene Li

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I love Twitter. Why? Quite simply, because of the amazing community of helpful, knowledgeable, and diverse people around Twitter. I’ve already met many interesting individuals, both on and offline, because we all participate in the Twitter community. And Twitter keeps getting better through innovation from the community. There is a growing trend here, the use [...]

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To be an effective community professional, you need to walk the talk and use the tools
Google is not a search engine, it’s a reputation tracker
Sean scored high on search engine results for Microsoft Support after a bad story was on Digg.com
Admits there are many buzzwords, yet many forget to look at the bigger picture
Rather than [...]

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I’ve been recently involved in helping some people within our company on Social Media/Networking projects for clients. The focus has primarly been on Facebook, both implementing social ads and Facebook Platform applications. One of the goals is to target a specific demographic among the Facebook user community. No one questioned whether or not the demographic [...]

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