Web Business by Ken Burbary

Web Marketing, Social Media, Web Technology

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Digital Darwinism: What’s in your brands DNA?

June 24th, 2008 · Comments · Branding, Digital

I enjoyed this video of Joe Crump, Vice President, Strategy & Planning, Avenue A | Razorfish, in which he describes how the marketing/advertising industry and brands have entered a new era, one he calls Digital Darwinism. It’s a 16 minute video full of trends and perspectives on the state of the industry that you should [...]

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